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Wolfe: Delta’s move into Boston could ultimately prove good news for JetBlue

Jun. 25, 2014 6:49 PM ETDelta Air Lines, Inc. (DAL) StockJBLU, ALK, DALBy: Carl Surran, SA News Editor1 Comment
  • Delta Air Lines (NYSE:DAL) last week included Boston in its list of key hubs and markets for the first time, worrying JetBlue (NASDAQ:JBLU) investors, but Wolfe Research thinks DAL’s decision could be good news for JBLU, much in the way it ultimately was for Alaska Air (NYSE:ALK).
  • Wolfe believes JBLU management seeks a 7% return on investment capital this year, but it does not see it happening under the current strategy; the firm figures DAL's growth into Boston might help to force hard choices, as it did for Alaska Air.
  • ALK shares fell 26% from peak to trough in May-June 2013 on fears of competitive capacity growth, which led it to take action on fees and resulting in ALK stock gains doubling over the next year.
  • Previous: Aggressive push by Delta Air Lines disrupts rivals.

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