Seeking Alpha

Macerich teams with HGTV for "Santa HQ" experience at malls

  • "Visits and photos with Santa at the mall are a holiday tradition, and this year we are upping the digital and social experience with Santa HQ, while offering HGTV unparalleled access to millions of highly engaged shoppers," says Macerich (MAC +0.7%) CMO Ken Volk.
  • The Santa HQ experience will be available at 10 Macerich properties this upcoming holiday season.
  • Source: Press Release
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