Yelp's (YELP +63.9%) first day of trading was a scorcher, but the question now is whether it...

|About: Yelp (YELP)|By:, SA News Editor

Yelp's (YELP +63.9%) first day of trading was a scorcher, but the question now is whether it proves sustainable. Anticipation of Facebook’s upcoming IPO is “casting a halo around yet another social media play,” one trader says. But other social media stocks that have gone public lately - LinkedIn is off 29% from its day-one peak - haven’t proven they can handle it. (earlier)