GoPro continues selloff after Barron's takes aim

|About: GoPro (GPRO)|By:, SA News Editor

"As accessory makers perfect wearable mounts for smartphones—and they inevitably will—it becomes hard to justify GoPro's (GPRO -4.2%) competitive advantage, particularly at 83 times earnings," says Barron's in a bearish weekend column.

The paper notes the damage done to the point-and-shoot camera market by smartphones, and argues Cisco's failed 2009 acquisition of digital camcorder maker Flip serves as a "cautionary tale."

Worth noting: It would take a lot more than just wearable mounts for a smartphone-based action camera solution to match GoPro's feature set and accessory ecosystem.

Shares are now down 25% from a July 1 peak of $49.90, but still up 30% from an opening trade of $28.65.