- CardSpring offers a platform that allows retailers and publishers to offer online promotions (linked to credit/debit cards) for offline goods and services. The company has also launched an analytics service that tracks the impact of its promotions on offline sales. Partners include Foursquare and VeriFone.
- Twitter (NYSE:TWTR): "We’ve already given users the ability to get deals and discounts, surprise someone with a coffee, or even add items to their online shopping cart ... we’re confident the CardSpring team and the technology they’ve built are a great fit with our philosophy regarding the best ways to bring in-the-moment commerce experiences to our users."
- Deal terms are confidential. The purchase adds to an e-commerce push that has seen Twitter partner with Amazon and reportedly explore a payments partnership with PayPal rival Stripe.