More on Lorillard's Q2

Lorillard (NYSE:LO) reports cigarette volume fell 3.4% Y/Y in Q2 - mark which is better than the estimated industry average.

The Blu brand had an e-cig market share of close to 40% despite new competition. The Newport brand bumped up its market share by 30 bps.

Lorillard's total retail market share for cigarettes was up 20 bps to 15.0%.

The merger with Reynolds American is expected to close in 1H of 2015.

LO +1.5% premarket

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Comments (2)
  • Steven2NC
    , contributor
    Comments (31) | Send Message
    As of July 29th 2014..............
    0.2902 shares RAI + $50.50 cash payment per share LO = $57.26 X .02902 Shares RAI + $50.50 per share LO = $16.65 + $50.50 = $67.16. Seems like the value of the deal is slipping away for LO shareholders.
    30 Jul 2014, 07:43 AM Reply Like
  • SnowFish
    , contributor
    Comments (3) | Send Message
    ...or another might say LO shareholders are up $6.14 (deal price - current).
    30 Jul 2014, 12:07 PM Reply Like
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