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Auto industry watch: Strong July sales, incentives up, mix favorable

Aug. 01, 2014 11:03 AM ETGeneral Motors Company (GM) StockF, GM, TM, NSANY, VWAGY, STLABy: Clark Schultz, SA News Editor8 Comments
  • Automobile prices in the U.S. rose 0.1% M/M and 2.1% Y/Y during July, according to estimates from Kelley Blue Book.
  • The increase is due largely to a slight shift in mix toward SUVs and crossovers. General Motors (GM -0.4%), Chrysler (FIATY), and Volkswagen (VLKAY) showed the biggest gains of the major automakers.
  • Edmunds sees the overall industry selling rate to be right at 16.8M units for the month.
  • Truecar.com has its eyes on the incentives being offered by dealerships. The firm estimates incentive spending was up 8.4% Y/Y in July to mark the biggest jump since 2010 as automakers looked to clear inventory.
  • July U.S. sales gains: GM +9.4%, Ford (NYSE:F) +9.5, Toyota (NYSE:TM) +11.6%, Nissan +11.4 (OTCPK:NSANY), Chrysler +19.7%.

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