Twitter gains after CFO hints at major product changes


During a Citi conference talk (transcript) held late-afternoon yesterday, new CFO Anthony Noto suggested Twitter (TWTR +1.7%) is working on displaying tweets in a manner other than its age-old reverse chronological approach (echoes of Facebook's news feed algorithm).

Noto: "Sometimes things happen hours before I open up my Twitter application that are relevant to me at that moment ... putting that content in front of that person at the moment in time is a way to organize the content better." Many Twitter users aren't happy with the remarks; Noto promises any changes will be gradual.

He also mentioned Twitter, which is hungry to boost MAU growth and lower high churn, has been testing ways to make more content viewable to users who aren't logged in, and is planning to implement a search algorithm that pulls up interesting material by analyzing a tweet's topic and source. A group chat feature could also arrive in time, as Twitter tries to counter the breakneck growth seen by various mobile messaging platforms.

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Comments (3)
  • Topcat
    , contributor
    Comments (580) | Send Message
     
    As an investment, I think Twitter does well for a few years, but the public is quickly getting sick of the advertisements and messing with the feeds that Facebook has done, all for making money. I think at some point, there will be a Twitter like service which bans all advertisements, and gets back to the Twitter beginning as a communications mechanism. Perhaps we pay a monthly fee. Will be well worth it to avoid the push for profits that has ruined FB and will soon ruin Twitter.
    4 Sep 2014, 03:10 PM Reply Like
  • Deja Vu
    , contributor
    Comments (1825) | Send Message
     
    so long as whatsapp remains ad free it will remain after text, voice, email, the 4th most convenient option. who needs twitter group chat?
    4 Sep 2014, 03:14 PM Reply Like
  • Rootarmo
    , contributor
    Comments (373) | Send Message
     
    Once it was announced Anthony Notto became their CFO I purchased the stock. 17% gain later I cannot complain.
    4 Sep 2014, 10:52 PM Reply Like
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