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Facebook updates privacy policy, sets stage for payments push

Nov. 13, 2014 3:10 PM ETMeta Platforms, Inc. (META) StockMETABy: Eric Jhonsa, SA News Editor1 Comment
  • Facebook's (FB -1.1%) new privacy policy is only 2,700 words long, down from the 9K+ words found in its predecessor. The company, which settled an FTC privacy suit in 2012, has also published a Privacy Basics tutorial to make it easier for users to understand how their data is and isn't used. (official statement)
  • The revised text includes passages noting Facebook's use of location data to provide business recommendations and other content, as well as its collection of transactional data. Facebook also notes users can opt out of receiving ads that are based on non-Facebook activity.
  • Re/code's Peter Kafka observes Facebook's revisions pave the way for new payments/e-commerce services, as well as location-based ads. Facebook has already been testing a Buy button that allows users to complete purchases on its site/apps, and has signaled payments will be a major part of its efforts to monetize Messenger.

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