"You're not smarter than your competitor," Zynga's (ZNGA) Mark Pincus once reportedly told an...

|About: Zynga (ZNGA)|By:, SA News Editor

"You're not smarter than your competitor," Zynga's (ZNGA) Mark Pincus once reportedly told an employee. "Just copy what they do, and do it until you get their numbers." Rick Aristotle Munarriz thinks this mindset, which has drawn plenty of criticism, has reached a point of diminishing returns, as evidenced by the poor performance of some of Zynga's recent clones, and its reported willingness to pay through the nose to acquire Draw Something developer OMGPOP.