- Victoria's Secret (NYSE:LB) entered China this week with a different focus than the flashy lingerie it's known for in the U.S. and Europe.
- The company will sell luxury accessories and goods, fragrances, and beauty products.
- Three Victoria's Secret Beauty and Accessories stores opened this week in the nation and five more openings are planned for later in the month.
- It's believed the lack of lingerie at VS China is tied to apparel import policies and the more functional stance by women in China to the category.