Intel (INTC) plans to spend hundreds of millions to promote its ultrabook initiative, a...

|About: Intel Corporation (INTC)|By:, SA News Editor

Intel (INTC) plans to spend hundreds of millions to promote its ultrabook initiative, a marketing effort the chip giant calls its largest since the release of its Centrino platform in 2003. While many initial ultrabooks will simply be thin-and-light laptops in the MacBook Air mold (and that raises questions of how well they'll compete against the Air), future Windows 8 models are expected to be notebook/tablet hybrids with built-in touchscreens.