- Piper Jaffray corralled over 6K teenagers to take a pulse on the consumer spending trends of the demographic.
- The group had a slightly higher rate of part-time employment than a year ago and continued to show a strong preference for online shopping.
- Standouts brands with teenagers include Lululemon (NASDAQ:LULU), MAC Cosmetics (NYSE:EL), Victoria's Secret (NYSE:LB), Nike (NYSE:NKE), Ralph Lauren (NYSE:RL), Urban Outfitters (NASDAQ:URBN), privately-held Forever 21, and Michael Kors (KORS).
- Vineyard Vines continues to be a teen favorite as it slices off a larger piece of the teen spending pie. The privately-held company is up to 48 stores and 97 retail locations.
- Department store chains didn't resonate particularly with the teenager crowd in the Piper survey.