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The slowdown seen in Facebook's (FB) ad revenue growth, per its latest S-1, is evidence the...

The slowdown seen in Facebook's (FB) ad revenue growth, per its latest S-1, is evidence the company still hasn't figured out ad monetization, says Nicholas Carlson. Unlike Google, Facebook doesn't know what an ad viewer is looking for at a particular time, and unlike TV channels, Facebook's ads are easy to ignore. But the company may have a saving grace in its ability to facilitate e-commerce through the sharing of purchase activities. Ryan Kim agrees. (previous)
Comments (1)
  • Im a small investor and definitley anticipating the IPO of Facebook.
    24 Apr 2012, 10:52 PM Reply Like
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