The writers' strike punished TV networks in Q2: Average cost of a prime-time spot fell 12% to...

|By:, SA News Editor

The writers' strike punished TV networks in Q2: Average cost of a prime-time spot fell 12% to $126K. By network: NBC (GE) -15.1%; CBS (CBS) -18%. ABC (DIS) -5.1%. Fox (NWS) -2.7% to an industry high $255K.