- Time Warner Cable (TWC) this week is set to test an Internet-only TV service for its broadband subscribers, one that would skip over its set-top boxes and offer service through other hardware.
- The service would support other hardware platforms, but participants would get a Roku 3 for free, Engadget says.
- The test will come to customers in New York City for now. A starter package looks to come for $10 on top of broadband service fees, with a premium package featuring Showtime and Starz for $20/month.
- TWC already has authenticated TV apps that run on various devices -- so the new offering is heavily blurring the line between signups for "standard cable" and this new service, with the key difference (aside from some pricing nuances) looking to be the presence of the company's set-top box.