- Exhibitor stocks have trailed the S&P 500 Index over the last 90 days and most sit under water for the year.
- Rising film exhibition costs have offset what has been steady revenue numbers (concession better than gate) this year.
- The sector still has gigantic releases on tap with Mockingjay - Part 2 this weekend and Star Wars: The Force Awakens next month. Theater chains have been saving some of their slickest promotions of the year for the two films - including "limited edition" tickets and consumer product tie-ins.
- The box office numbers to watch are $400M domestic for Hunger Games and $2.5B global for Star Wars. Eclipsing those marks could lift Q4 profit across chains.
- Related stocks: CNK, MCS, AMC ,RGC, CKEC.