Amidst all of the pre-IPO theatrics, Facebook (FB) has opened up its Offers product to all U.S....

|About: Facebook (FB)|By:, SA News Editor

Amidst all of the pre-IPO theatrics, Facebook (FB) has opened up its Offers product to all U.S. local businesses. Announced in February, Offers allows businesses to publish promotions that appear in their followers' news feeds. Facebook doesn't directly profit from Offers, but could indirectly do so if it encourages businesses to advertise in order to gain more followers. Expect Groupon (GRPN) to keep a close eye on how Offers fares.