Execs at Wendy's (WEN -4.1%) admit to some pricing mistakes on an [[earnings CC]]. While the...

|About: The Wendy's Company (WEN)|By:, SA News Editor

Execs at Wendy's (WEN -4.1%) admit to some pricing mistakes on an [[earnings CC]]. While the company raised up the price of a W burger to $3.19, consumers were trading down and spending less. Shouldering in on the competitive premium burger market is viewed as an important long-term strategy for the company. (Earlier: earnings)