- General Motors (GM -2.9%) lost some market share in March to peers as it maintains a sharper focus on inventory levels
- New versions of the Volt, Camaro, and Spark contributed positively to help up make for a slide in larger sedan sales across brands.
- Sales by brand: Chevrolet +1.4% to 176,283 units; GMC +6.9% to 44,585; Buick -11% to 18,207; Cadillac -5.1% at 13,053.
- Sales by model: Buick Encore +14% to 6,426; Chevrolet Cruze -58% to 9,881; Chevrolet Equinox -12% at 21,480; Chevrolet Silverado-C/K Pickup +6% to 47,966; Chevrolet Spark -30% to 2,273; Chevrolet Sonic -4% to 4,708; Chevrolet Traverse -3% to 10,747; GMC Sierra +24% to 21,548; GMC Yukon +28% to 3,394.
- GM's average transaction price increased 2.9 Y/Y to $38,005 (via Kelley Blue Book).
- Previously: General Motors March U.S. sales: +0.9% (April 1)