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Cable ratings: CNN beats Fox in demo; 'Walking Dead' tails off

Apr. 05, 2016 9:49 PM ETTime Warner Inc. (TWX) StockTWX, CMCSA, SNI, AMCX, FOXA, FOXBy: Jason Aycock, SA News Editor2 Comments
  • In cable ratings, CNN (NYSE:TWX) is benefiting from a (let's say) vivid presidential election season, finishing ahead of Fox News in the age 25-54 prime-time demographic this week for the fourth time in seven weeks.
  • Fox News (FOX, FOXA), though, prevailed in total day viewers (averaging 1.1M), and was No. 3 among primetime cable viewers, with 1.8M to CNN's 1.2M. MSNBC (NASDAQ:CMCSA) was behind them, with 965K in prime time and 549K in total day.
  • Among the other top five prime-time cablers: basketball-fed TBS, AMC, HGTV (NYSE:SNI) and USA Network (CMCSA).
  • Meanwhile, Sunday's season finale of AMC's (NASDAQ:AMCX) flagship show The Walking Dead drew 14.2M viewers --great, but still down from the 15.8M who watched last year's finale and the 17.3M who watched last year's premiere.
  • Earlier, Jefferies initiated coverage of AMC with a Hold amid concerns that The Walking Dead may have peaked and the network may be a bit dependent on the hit.
  • Now read What Does ValueAct See In Fox? »

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