- Under Armour (UA -0.8%) racks up another significant college athletics endorsement by signing a ten-year deal with the University of California beginning in July of 2017.
- The university says the agreement is the first outfitting partnership to feature a campus-wide relationship by including the broad UC Berkeley community.
- Discounts for the company's new UA Healthbox platform for all students and faculty is part of the arrangement.
- University of California press release
- Now read Under Armour: Slam Dunks Q1 2016 Earnings