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Under Armour preps for Curry 2.5 introduction

May 02, 2016 1:16 PM ETUnder Armour, Inc. (UAA) StockUAABy: Clark Schultz, SA News Editor15 Comments
  • Sole Collector posts pictures of Under Armour's (UA -0.8%) new Curry 2.5 basketball shoe products soon to be available to consumers.
  • Golden State Warriors star Stephen Curry is expected to showcase the shoes again after his return to the playoffs from injury. The official release to consumers is scheduled for around May 28, a strategic date that is close to when the NBA Finals will start.
  • The 2.5 and the next-edition Curry Three will be launched globally this summer and in the fall. The international push will include China where Under Armour is battling some brazen attempts to copy their products right down to the logo.

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