- Ad giant Omnicom (NYSE:OMC +0.6%), in the middle of a push to expand its healthcare practice, has combined several agencies into a single focused network.
- DDB Health will roll up agencies including AgencyRx, Flashpoint, and Synergy as well as local DDB Health efforts into a dedicated offering.
- Josh Prince will lead the new DDB Health as CEO. He's named Jennie Fischette to lead his efforts in the U.S. Prince will also continue to serve as chief marketing officer of Omnicom Health Group.
- Last month, Omnicom boosted its efforts with an acquisition of health strategy consulting firm Rabin Martin.