- The figures work out to Facebook (FB +0.3%) users averaging 5x interactions with Olympics-based stories.
- Facebook partnered with global broadcasters, National Olympic Committees, the International Olympic Committee, athletes and others to produce and serve unique content to its 1.71B monthly users during the August 5-August 21 course of the Rio 2016 Olympics.
- Highlights included Michael Phelps broadcasting his retirement via Facebook Live, the most-viewed video posted by an Olympic athlete while the Olympics were ongoing and other top moments posted in the company's blog post.
- Infographic