- TheStreet (NASDAQ:TST +1.7%) has named Terri Smith chief marketing officer.
- Previously, Smith was group associate publisher of marketing at Meredith Corp. She's also had experience with Condé Nast and The New York Times.
- Smith gets an inducement award for joining, consisting of an option to buy 150,000 common shares with an exercise price of $1.15/share (yesterday's closing price). Those options vest over three years with a seven-year term; one-third vests in one year and the rest in monthly increments.
- "Terri brings exceptional marketing expertise to TheStreet," says CEO David Callaway. "Her leadership and experience will be key assets as we build our new branding strategy."