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Piper Jaffray's Gene Munster sees strong iPhone 7 demand despite shorter retail lines

Sep. 16, 2016 12:18 PM ETApple Inc. (AAPL) StockAAPLBy: Eric McCaffrey, SA News Editor159 Comments
  • Though customer line-ups at Apple (AAPL -0.6%) retail locations are more subdued for the iPhone 7 release than previous iterations, Munster nonetheless suggests demand is strong.
  • Estimates the company's 5th Avenue location in New York realized an approximately 400-person line vs. 650 for the 6S and 1,880 for the 6. Attributes increased online pre-ordering, the confirmed sell-out of certain configurations and a diminished presence of international resale buyers (20% of last year's line makeup) to the decline. Further notes Apple's own commentary and strong carrier demand out of AT&T, Sprint and T-Mobile.
  • Maintains an Overweight rating and $151 price target (current price $114.83).

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