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Glu Mobile rolls out 'Design Home' decorating game

  • Glu Mobile (GLUU +3.1%) has introduced Design Home, a "game platform" that lets users create dream spaces using real furniture and decor in 3-D spaces.
  • The launch comes with HGTV (NYSE:SNI) as its exclusive media partner, and in collaboration with brands including Design Within Reach, Serena & Lily and Taylor Burke Home.
  • The app is free in the iOS/Google Play app stores.
  • The game will have daily design challenges "set against stunning interior spaces from around the world." HGTV will host its own challenges in the game every three days.

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