- Tire makers are reinventing the wheel as they try to squeeze more profit out of a product many drivers don't give a second thought.
- At the Geneva Motor Show, Italy's Pirelli (OTCPK:PPAMF) presented its connesso tire that sends data - including pressure, wear and temperature - to a smartphone app via the cloud, and could soon be included on a car's dashboard.
- Goodyear (NYSE:GT) presented its Eagle 360 Urban, a concept tire designed for future self-driving vehicles.