Microsoft (MSFT) and WPP (WPPGY) agree a 3-year deal that will allow them to place and sell...

|About: Microsoft Corporation (MSFT)|By:, SA News Editor

Microsoft (MSFT) and WPP (WPPGY) agree a 3-year deal that will allow them to place and sell online ads for the brands and Internet publishers they work. The aim is to better match the supply and demand of ad inventory, with Microsoft partners AOL and Yahoo (YHOO) also set to benefit, especially in gaining access to premium ads.