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Viacom expands Snap partnership, plans MTV News show for Twitter

Oct. 10, 2018 2:04 PM ETViacom Inc. (VIA-OLD) StockVIA-OLD, TWTR, VIAB, SNAPBy: Jason Aycock, SA News Editor13 Comments
  • Viacom (VIA -0.4%, VIAB -0.9%) is stretching out its digital content efforts with an expanded partnership with Snap (SNAP -3.9%) and a new show it's launching on Twitter (TWTR -5.7%).
  • Viacom Digital Studios will launch 10 new series on Snapchat (including MTV's Clean Slate and Filthy Living), and syndicate 500 episodes from its content library.
  • It will also launch MTV News Presents: Need to Know on Twitter on Nov. 15.
  • Viacom says its 850M social followers generate nearly 2.5B views per month (3.5B minutes watched).

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