Burger King continues to try to keep with rivals with a summer launch of its latest fast food...
Burger King continues to try to keep with rivals with a summer launch of its latest fast food item, a bacon-flavored ice cream sundae. The company hopes to mimic the gigantic success of Taco Bell's Doritos Locos and the kind of hype McDonald's generates with its periodic launches of McRib sandwiches. But with 510 calories and 61 grams of sugar, the dessert stands a chance of hitting obesity-gadfly Michael Bloomberg's radar.
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