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Adidas (ADDYY.PK) looks to its Reebok unit to help it grow sales, with its tie-in to the...

Adidas (ADDYY.PK) looks to its Reebok unit to help it grow sales, with its tie-in to the Crossfit fitness regime seen as a key driver. The company recently lifted its outlook for sales of soccer merchandise, as demand has been pushed higher with the European championship soccer tournament raging on.
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