Electronic Arts (EA) has reportedly poached at least 50 developers from Microsoft's (MSFT)...

|About: Electronic Arts Inc. (EA)|By:, SA News Editor

Electronic Arts (EA) has reportedly poached at least 50 developers from Microsoft's (MSFT) Shanghai office, with the goal of creating an in-app purchase platform that will underpin its "freemium" games. EA's limited position in the freemium mobile gaming market relative to Zynga and others has been a cause of concern for some. The hirings come less than a year after EA tabbed Microsoft exec Rajat Taneja to be its CTO.