Kraft (KFT) and Nestle (NSRGY.PK) face a new rival in D.E. Master Blenders, as the former Sara...

|By:, SA News Editor

Kraft (KFT) and Nestle (NSRGY.PK) face a new rival in D.E. Master Blenders, as the former Sara Lee unit forges ahead on its own with a war chest of $1.3B to spend with a laser-like focus on the coffee and tea business. The new company's Douwe Egberts brand claims 5.9% of the global coffee market, a mark analysts see moving higher as it increases its exposure in emerging markets.