A study from CIRP estimates Sprint (S) accounts for just 9% of iPhone sales at Apple Stores, and...

|About: Sprint Corporation (S)|By:, SA News Editor

A study from CIRP estimates Sprint (S) accounts for just 9% of iPhone sales at Apple Stores, and 19% of sales at Best Buy. This compares with 63% and 60%, respectively, for AT&T (T). Also, 94% of Verizon and AT&T iPhone subs bought a second iPhone from the carrier, thus limiting Sprint's ability to poach. The study raises fresh questions about whether Sprint can hit its iPhone purchase commitments, and also helps explain why Verizon felt comfortable hiking service plan prices. (also)