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Microsoft (MSFT) plans to make Internet Explorer's Do Not Track feature activated by default on...

Microsoft (MSFT) plans to make Internet Explorer's Do Not Track feature activated by default on the next version of the browser. That isn't sitting well with the online ad industry, which sees the move upending the targeting efforts of display ad networks. Google's (GOOG) DoubleClick network tracks users across different sites, and Facebook (FB) is planning to launch an ad solution that would also rely on multi-site tracking.
Comments (4)
  • MEKhoury
    , contributor
    Comments (301) | Send Message
     
    Softy a soldier of privacy? Who knew
    28 Jun 2012, 06:35 PM Reply Like
  • MICHAELIRISH131
    , contributor
    Comments (43) | Send Message
     
    I found ad tracking helpful to a point when looking for relevancy to my search. However, randomized posting of any product not in my realm of interest just makes it necessary clear the cache. Otherwise people think the internet is in tune with their thoughts. Not ad tracking..
    29 Jun 2012, 08:59 AM Reply Like
  • Jbgoose
    , contributor
    Comments (1687) | Send Message
     
    I love when my school districts (free laptops) security software turned cameras on remotely and caught on film exactly what one would think it might. That was great privacy run amok. Next year everyone gets an iPad K-12... So most parents have the camera and mic covered with a post it. Not complaining about living where we can rebuild all our schools and libraries in these times, but 'there comes a time' when a blind man says...don't you see? Even Msft
    29 Oct 2012, 06:44 PM Reply Like
  • bernardkeithvetter
    , contributor
    Comment (1) | Send Message
     
    Stick to your guns Micro - I'm sick of invasions of my privacy and ads "targeted toward me." The just prove Karl Marx's premise of the importance of class distinctions, since they are based on class preferences - but Madison Ave. has no hesitation proving Marx. They are just too dumb to make the connection.
    29 Oct 2012, 10:16 PM Reply Like
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