Shares of Green Mountain Coffee Roasters (GMCR) come roaring back from an AH plunge following...
Shares of Green Mountain Coffee Roasters (GMCR) come roaring back from an AH plunge following earnings. Execs appear to have turned helped sentiment around during an earnings CC with the revelation that the coffee seller will utilize a new forecasting methodology to predict demand. By all appearance the new "methodology" appears to be a fancy way of saying the company reached too high with original demand projections. (transcript) GMCR +12.9% premarket.
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