Beverage companies spend millions on water conservation projects to ensure a stable supply of...

|By:, SA News Editor

Beverage companies spend millions on water conservation projects to ensure a stable supply of their primary ingredient after long-term forecasts for the industry show scarcity of water as one of the biggest risks to the industry. Big players such as PepsiCo (PEP), Coca-Cola (KO), Dr. Pepper Snapple (DPS), Molson Coors (TAP) created an alliance in 2006 to address the concerns, but this year's prolific drought has raised awareness to even greater heights.