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Nike (NKE) plans to raises prices on its shoes to account for higher labor and materials costs,...

Nike (NKE) plans to raises prices on its shoes to account for higher labor and materials costs, especially in China where a third of its shoes are manufactured. The first test of consumer reaction to the hikes will come this fall when the Lebron X debuts on the market for around $315.
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Comments (3)
  • marilyn61
    , contributor
    Comments (173) | Send Message
     
    This is a highly competitive market. But the ultimate aim for these companies is to make money. I am sure that Nike has carried out it's market research and will still remain a cost effect product for the consumer.
    21 Aug 2012, 07:25 AM Reply Like
  • isgsgb
    , contributor
    Comments (6) | Send Message
     
    Nike doesn't expect to sell millions of the new shoe. Remember $315 shoes sell a lot of $100 shoes.
    21 Aug 2012, 07:31 AM Reply Like
  • chopchop0
    , contributor
    Comments (4119) | Send Message
     
    I bet people will still be lining up outside of malls and starting riots to buy these shoes lol It's a good situation if you're an investor
    21 Aug 2012, 08:21 AM Reply Like
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