The New York Times (NYT) has agreed to sell About.com to InterActiveCorp (IACI) for $300M in...

|About: New York Times Co. (NYT)|By:, SA News Editor

The New York Times (NYT) has agreed to sell About.com to InterActiveCorp (IACI) for $300M in cash. IAC's bid, first reported last Tuesday, trumps a $270M offer from Answers.com. IAC predicts About.com's 1K topic sites and 3M articles will differentiate its Ask.com Q&A search engine, and that Ask.com, in turn, will drive traffic to About.com. NetMarketShare estimates Ask.com's PC and mobile search shares are both near a paltry 0.5%.