Gartner's Q2 Indian PC market share data drives home the price Dell (DELL) is paying in emerging...

|About: Dell Inc. (DELL)|By:, SA News Editor

Gartner's Q2 Indian PC market share data drives home the price Dell (DELL) is paying in emerging markets for refusing to sacrifice margins to maintain share. Dell's share of the Indian PC market, which skews towards the low-end and has remained a bastion of growth, fell 380 bps Y/Y to 12.9%. Lenovo (LNVGY.PK), which has been competing aggressively on price, saw its share rise 620 bps to 16.6%, while H-P's (HPQ) share rose 190 bps to 13.1%. Dell's sales to BRIC markets fell 15% Y/Y in the July quarter.