Facebook (FB -4.9%) continues its strategy of creating a bunch of new ad options and seeing what...

Facebook (FB -4.9%) continues its strategy of creating a bunch of new ad options and seeing what sticks. The company's latest idea is to allow businesses to target potential customers based on e-mail addresses, phone numbers, and user IDs already in their possession. Millions of businesses have set up Facebook pages to promote themselves, but getting them to buy ads hasn't always been easy. (new ad formats: I, II, III, IV) (price target cuts: I, II)

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Comments (25)
  • Wyatt Junker
    , contributor
    Comments (4498) | Send Message
    31 Aug 2012, 02:01 PM Reply Like
  • youngman442002
    , contributor
    Comments (5123) | Send Message
    Don´t you just love this private information given out to companies so they can try to sell you something....bad business model...they will be gone in 3 years
    31 Aug 2012, 02:08 PM Reply Like
  • Ford289HiPo
    , contributor
    Comments (1038) | Send Message
    Exactly. I refuse to do business with a couple companies because they've sold my information out to other companies that I have never done business with. How do I know they sold my information? After doing business with them in the past, I would be spammed by within a week.
    31 Aug 2012, 03:15 PM Reply Like
  • Ted Bear
    , contributor
    Comments (701) | Send Message
    i have to say that i have honestly tried to embrace this company....and more importantly, the stock. With a billion subscribers (don't bore me with all of the 'they subscribe, but they don't use crap---let's say 500,000,000 users, okay?) they don't have a way to suck a few dollars out of their wallets? I don't really give a crap the Zuckerberg is not out there playing nursemaid to the shareholders, but at some point these shares take on a life of their own.....let's say they go below ten, and the users start to think the company is a bust...and they fall to five....and the margin holders are out....and then they become a penny stock, a has been name, and a nobody cares stock. Smells like a AOL is fast motion.


    I am starting to think that is where we are headed. I own the shares....and am tired of losing money....fortunately the shares i got on the deal i flipped right away. Now i am in at about $20 average....trading around it, but almost ready to throw the whole position out the door.


    Convince me i am wrong?
    31 Aug 2012, 02:23 PM Reply Like
  • chopchop0
    , contributor
    Comments (5199) | Send Message
    Nope. Run away. Far away. This is one steaming pile of Wall Street's finest.
    31 Aug 2012, 02:53 PM Reply Like
  • css1971
    , contributor
    Comments (871) | Send Message
    They're going to $5.


    1 Sep 2012, 09:50 AM Reply Like
  • Sebanightwish
    , contributor
    Comments (1148) | Send Message
    Do not think it's going to $ 5. I think $ 13 is a good buy.
    1 Sep 2012, 10:05 AM Reply Like
  • untrusting investor
    , contributor
    Comments (9903) | Send Message
    LOL., $5 ??? More like a penny stock at some point in the coming years.
    1 Sep 2012, 07:59 PM Reply Like
  • JayWright
    , contributor
    Comments (161) | Send Message
    Sell CC's.
    1 Sep 2012, 09:23 PM Reply Like
  • Gumby
    , contributor
    Comments (3614) | Send Message
    What about if customers choose to be targeted themselves like, you know, if you need a new pair of shoes or , um, need a lawyer , for example,, Then the ads comes to you!! without you having to walk the yellow pages ... It is a waste of time calling a lawyer who dont have time for you...
    31 Aug 2012, 02:24 PM Reply Like
  • Gumby
    , contributor
    Comments (3614) | Send Message
    All customers need to do is just raise hands and boom! you get ads!!
    31 Aug 2012, 02:25 PM Reply Like
  • Gumby
    , contributor
    Comments (3614) | Send Message
    Maybe FB needs own search engine after all? to help find people instead of products and stuff.. or for genealogy?? to find ancient relatives, etc. all about people!
    31 Aug 2012, 02:32 PM Reply Like
  • Gumby
    , contributor
    Comments (3614) | Send Message
    I like to show off my pictures and be able to sell a few...
    31 Aug 2012, 02:34 PM Reply Like
  • thor34
    , contributor
    Comments (126) | Send Message
    You will see a slew of class actions starting on the Tuesday after labor day. My over/under is 6 by COB Wed. Maybe FB could raise their hand that they need lawyers.
    31 Aug 2012, 03:18 PM Reply Like
  • pmiller100
    , contributor
    Comments (358) | Send Message
    Whoa, missed this drop today. Like I've said before, if it gets to $7.60 I might consider buying some shares. Maybe. It's not really my type of company, so even then probably not.


    But I do feel for everyone who got caught in this. We've probably all held huge losers at some point.
    31 Aug 2012, 04:25 PM Reply Like
  • jvelez12
    , contributor
    Comments (83) | Send Message
    its' bouncing
    31 Aug 2012, 04:44 PM Reply Like
  • connorsea
    , contributor
    Comments (9) | Send Message
    Theres millions of Us boomers ( perhaps considered Dinosaurs) who have the Money and use linked in as our FACEBOOK to the world..


    and covers our Needs.Just listen/Look at to Bloomberg West/TV RADIO at 6PM east time and see the crusification of FB.I am millions of others see this a failing FAD..trying to strip our DATA and CASH in
    why let these raiders into you E-Life ?
    31 Aug 2012, 05:35 PM Reply Like
  • phxcrane
    , contributor
    Comments (762) | Send Message
    Stopped using facebook over 6 months ago. I'm Not alone.
    31 Aug 2012, 08:22 PM Reply Like
  • surfnspy
    , contributor
    Comments (406) | Send Message
    Another reason to not "Like" FB?


    1 Sep 2012, 12:19 AM Reply Like
  • Joe Dirnfeld
    , contributor
    Comments (1124) | Send Message
    The advertising model sucks. It will alienate users, I hardly recognize my page by now, and it's tedious figuring out how to delete stuff. If the service is so great they should move to a subscription model, one dollar per month seems affordable.
    1 Sep 2012, 07:21 AM Reply Like
  • Investorblogger
    , contributor
    Comments (9) | Send Message
    I bought ads on FB, and found that they didn't do my business any good at all. Cancelled my account with FB. I need the traffic on my site, not to pay money to build up FB's site! Huge difference.


    1 Sep 2012, 06:56 PM Reply Like
  • Moon Kil Woong
    , contributor
    Comments (13475) | Send Message
    The more they release nefarious ways of using users information the more they become like Myspace. Already the porno promos are starting on accounts linked to them. Sadly, Zuckenberg's demand they have full control to allow creativity is a bit misleading. He stole and idea and hadn't really ever hatched any genuine idea save lets talk to people and find out how to sell personal data. Even social media gaming was Zynga and others wanting to connect. He was not the brainchild.


    Sadly for shareholders the stock is tanking and they have no shareholder power. Of course, that was the #1 reason I advised no one to buy it. You have no power. The SEC should never allow a public company to be majority controlled by 1 person. The shareholding requirements bar 1 person from holding over 50% of a stock. Goldman and others found a cheap way around it, but the SEC should have still barred it because the intent remains the same. That is profiting off of the benefits of a publicly held company while remaining private.
    1 Sep 2012, 08:06 PM Reply Like
  • dwoloch
    , contributor
    Comment (1) | Send Message
    I went long on Monday sept calls and it's been frustrating to say the least.
    2 Sep 2012, 10:17 AM Reply Like
  • gary yore
    , contributor
    Comments (5) | Send Message
    I purchased FB at 19.88. The company's brain trust will rethink its objectives and find a way to increase its revenues. There are too many fine minds and money behind FB to have the stock go into the record books as the company that Face Up.
    2 Sep 2012, 10:01 PM Reply Like
  • chopchop0
    , contributor
    Comments (5199) | Send Message
    hype =/= profit
    3 Sep 2012, 08:03 PM Reply Like
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