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More on Amazon's (AMZN) Kindle Fire plans: the WSJ is now reporting one of Amazon's upcoming...

More on Amazon's (AMZN) Kindle Fire plans: the WSJ is now reporting one of Amazon's upcoming Kindle Fires will be an ad-supported model sold at a discount. An ad would be shown to users whenever the devices is activated from sleep mode. Amazon's ad-supported e-ink Kindles have seen modest success, with the majority of buyers opting for slightly costlier ad-free models. The company has already begun selling ads for the current Fire.
Comments (1)
  • Michael428
    , contributor
    Comments (807) | Send Message
     
    Does it seem like the company is getting desperate?

     

    To be perfectly honest their main business "an internet catalog" had little barriers to entry.

     

    And now they are just adding more low barriers to entry segments to their business model.

     

    Plus it seems like Amazon has great competition everywhere they turn. And the competition has much stronger balance sheets and much lower multiples...so who is in better shape in these battles.

     

    I am anxiously awaiting their 3rd quarter earnings and especially their 4th quarter quidance.
    1 Sep 2012, 06:24 PM Reply Like
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