JPMorgan's Doug Anmuth predicts Facebook's (FB +0.5%) Sponsored Stories ads will generate $1.25B...


JPMorgan's Doug Anmuth predicts Facebook's (FB +0.5%) Sponsored Stories ads will generate $1.25B in revenue next year, with $921M of that coming from mobile. Anmuth, who has a $30 PT on Facebook, also predicts total ad sales will top $10.2B in 2016, with Sponsored Stories accounting for nearly half of those sales. Facebook recently claimed Sponsored Stories are on a $1M/day run rate, and that mobile click rates are particularly high.

From other sites
Comments (8)
  • chopchop0
    , contributor
    Comments (5162) | Send Message
     
    Sounds like the analysts are starting with Round 2 of Pump and Dump...
    4 Sep 2012, 09:41 AM Reply Like
  • Silver Surfer
    , contributor
    Comments (68) | Send Message
     
    PUT (FB) FACEBOOK INC COM DEC 22 12 $18 (100 SHS)

     

    I'll cash this in after another 1.5 billion shares flood the market.
    4 Sep 2012, 09:55 AM Reply Like
  • Silver Surfer
    , contributor
    Comments (68) | Send Message
     
    Holding firm. My timing was off a little but the end result will be the same. FB is going sub $15 around the middle of November.
    26 Sep 2012, 04:54 AM Reply Like
  • DanoX
    , contributor
    Comments (3472) | Send Message
     
    Zuckery I tell ya!
    4 Sep 2012, 12:01 PM Reply Like
  • chopchop0
    , contributor
    Comments (5162) | Send Message
     
    Yet (un)interestingly, FB trades at a new all-time low today ($17.57 currently). Hmmmmm....
    4 Sep 2012, 12:03 PM Reply Like
  • OCURTIS65
    , contributor
    Comments (6) | Send Message
     
    FB for the long haul.
    8 Sep 2012, 01:54 PM Reply Like
  • justzeros
    , contributor
    Comments (2) | Send Message
     
    Zuckerburg is his own profit center. Is this the kind of company you want to own?
    12 Sep 2012, 04:56 AM Reply Like
  • johnjakubowski
    , contributor
    Comments (163) | Send Message
     
    Sponsored Storied lost in a class action suit a few months ago and they must of buried most of the news. The suit is only $20 million ( for many reasons - $10 going to NP's ) but the bigger issue is their new 'technology is 'screwed' and deemed 'illegal' - privacy suits are going to start popping up everywhere again, but more importantly display is their biggest rev stream.
    They're screwed.

     

    ref

     

    http://onforb.es/Vc8oKc
    29 Sep 2012, 07:55 PM Reply Like
DJIA (DIA) S&P 500 (SPY)
ETF Hub
ETF Screener: Search and filter by asset class, strategy, theme, performance, yield, and much more
ETF Performance: View ETF performance across key asset classes and investing themes
ETF Investing Guide: Learn how to build and manage a well-diversified, low cost ETF portfolio
ETF Selector: An explanation of how to select and use ETFs