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Under Armour (UA -1.1%) plans to aggressively target women with a new multimedia advertising...

Under Armour (UA -1.1%) plans to aggressively target women with a new multimedia advertising campaign that launches this week. With women's wear only repping 30% of the company's sales, execs see significant upside for new running, spinning, and yoga lines.
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Comments (2)
  • $CLU
    , contributor
    Comments (208) | Send Message
     
    Directly aiming for Lulu?
    4 Sep 2012, 10:54 AM Reply Like
  • youngman442002
    , contributor
    Comments (5131) | Send Message
     
    not bad from an old military supplier...I like the stuff
    4 Sep 2012, 11:07 AM Reply Like
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