Nvidia (NVDA) brings its 28nm Kepler graphics processor (GPU) family downmarket by launching the...

|By:, SA News Editor

Nvidia (NVDA) brings its 28nm Kepler graphics processor (GPU) family downmarket by launching the GeForce GTX 660 and 650. Graphics cards based on the 660 will carry an MSRP of $229, but those based on the 650 will cost just $109, making them a credible alternative to AMD's low-end GPUs, as well as non-Kepler chips released by Nvidia in May. Kepler has helped Nvidia take GPU share from AMD. (PR)