Pre-orders for the iPhone 5 were above 2M over the first 24 hours, Apple (AAPL) announces....

Pre-orders for the iPhone 5 were above 2M over the first 24 hours, Apple (AAPL) announces. That's twice what Apple recorded for the iPhone 4S, and also well above the 1.3M-1.5M the ever-bullish Brian White was initially predicting. Shares +0.8%. (PR) (previous)

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Comments (19)
  • Jon S.
    , contributor
    Comments (64) | Send Message
    Does that include pre-orders from AT&T and Verizon stores?
    17 Sep 2012, 09:43 AM Reply Like
  • noidea2
    , contributor
    Comments (58) | Send Message
    would not think so. Apple does not issue press releases with sales figures of third parties like AT&T, Verizon and the like. They do their own communications.
    17 Sep 2012, 10:00 AM Reply Like
  • Gary Bushwacher
    , contributor
    Comments (543) | Send Message
    Time to get the pool going !


    How many 5's will make it into Apple's quarterly results ?


    Pre-announcement I saw a range of 8-13M


    What the new thinking, in view of the jump out of the gate. Recall that there are only 8 days between availability and end of quarter.


    What say you ?


    I'll go out on a limb and suggest they'll surpass the high end of that range, but by how much - that is the question ?
    17 Sep 2012, 10:06 AM Reply Like
  • pressure sensor
    , contributor
    Comments (83) | Send Message
    As i wrote on my instablog, i don't think the strength of the demand is the main factor here; rather the supply! I mean if the Sept 21 arrivals were depleted in the 1st hour, and the Sept 28 depleted in the second, that's 2 hours out of 72 hours of orders. Back of the envelope that points to only 1/36 of the 2 million orders should be recorded for September quarter: 55,556 phones for online orders. Then add to that the in-store sales - which will also be subject to supply shortages - say 4 million? maybe 5? So I go with 5,555,556 iphone 5's for the september quarter. However the silver lining probably will be the jump in 4S and 4 sales which could impact the quarter figures. But I would not bet on a large beat!
    17 Sep 2012, 10:46 AM Reply Like
  • pressure sensor
    , contributor
    Comments (83) | Send Message
    Sorry! I have to make a correction. The 2 million orders were recorded in the first 24 hours and not 72! So I have to adjust my online sales figure relevant to the september quarter. It should have been 1/12 of 2 million --> 166,667 iphones 5, so total of 5,166,667 iphones 5 alone!
    17 Sep 2012, 11:03 AM Reply Like
  • Yokyok
    , contributor
    Comments (327) | Send Message
    a 4" phone. in 2012. freakin magical man
    17 Sep 2012, 10:15 AM Reply Like
  • jswieter
    , contributor
    Comments (177) | Send Message
    You obviously are dwelling on inches rather than what's really important.
    17 Sep 2012, 10:34 AM Reply Like
  • evannever
    , contributor
    Comments (52) | Send Message
    My GOD! When will the smartphone size race that only droid users seem to give a sh*t about end?
    17 Sep 2012, 03:36 PM Reply Like
  • fisherra59
    , contributor
    Comments (5) | Send Message
    Started buying AAPL at $270 in the fall of 2010. Bet against it a few times and learned my lesson. Overall increased my portfolio by 70% so far, after being totally flat from 2005 thru 2010. I'm anticipating another 30% run on the positive side thru the next couple of quarter of I-phone 5 sales, but caution is increasing with the share price. I can't say enough good things about AAPL. I may be able to actually retire someday.
    17 Sep 2012, 10:45 AM Reply Like
  • Gloube
    , contributor
    Comments (93) | Send Message
    So typical. Long AAPL only investors represent the level 0 of investing. You were lucky enough to catch the money train out of pure luck, and you feel obliged to tell us the story of your life. How many posts like these do we see on the internet? "I bought AAPL 10 years ago, and now it represents 98% of my portfolio. I am so smart haha. You guys know nothing about finance".
    What do you think will happen when AAPL stops growing? Well, you'll be back where you belong, in the no-profit zone.
    17 Sep 2012, 11:28 AM Reply Like
  • fisherra59
    , contributor
    Comments (5) | Send Message
    Please impart some of your vast trading knowledge to the masses so that we can become as smart and wealthy as you. You sound like you don't have to work for a living like many of us.
    17 Sep 2012, 12:10 PM Reply Like
  • bailinnumberguy
    , contributor
    Comments (1166) | Send Message
    Gloube: Don't hate. You missed the bus and that's ok. Better luck next time.
    17 Sep 2012, 12:11 PM Reply Like
  • Godspeed108
    , contributor
    Comment (1) | Send Message
    Ha ha...great come back. Hit the nail right on the head.
    17 Sep 2012, 03:25 PM Reply Like
  • blejsmith
    , contributor
    Comments (240) | Send Message
    It's called Concentrate to get Rich, and Diversify to stay rich.
    18 Sep 2012, 09:10 AM Reply Like
  • moshe h.
    , contributor
    Comments (8) | Send Message
    I have a similar story--bought aapl at 200 in feb ' 10 After going the diversity route; have kept and enlarged, as others have. I also told many friends to do the same but they were scared away by the high stock price. So they engaged with energy and have not yet emerged from negativity.Just look at DDM, which mirrors the Dow at 2x--just now coming close to its years ago level.
    17 Sep 2012, 12:04 PM Reply Like
  • moshe h.
    , contributor
    Comments (8) | Send Message
    long time investor;many owies along the way--=but no more
    17 Sep 2012, 12:06 PM Reply Like
  • Windsun33
    , contributor
    Comments (4431) | Send Message
    The new Samsung Galaxy Note II will probably be available from most major carriers in late Sept or Oct. Pre-sales estimates are pretty high (10-20 million), but it might be a slightly different market than a standard sized iphone.


    Will be curious how this all plays out around Xmas time, with all the new phones/features on the market.
    17 Sep 2012, 03:34 PM Reply Like
  • what do I know
    , contributor
    Comments (1044) | Send Message
    I was wondering what happened to Mr. Munster as I thought he was pretty much into Apple. By the way you must have seen how Mr. Cook look, he is becoming like Mr. Jobs. I think Apple needs two CEO, because the whole world in the market place for Apple product and it is tremendous burden for one CEO.
    17 Sep 2012, 05:02 PM Reply Like
  • Doug45
    , contributor
    Comments (70) | Send Message
    Seems that Apple iPhone 5 sales are only limited by supply, at least for now. The challenge will be production and logistics in the December quarter, which presumably Tim Cook is an expert in. The same might apply to the iPad mini, which should be out later this month. The December quarter could be huge, and if supply remains the constraint, the first quarter of next year could be also huge, specially adding China to the picture and by then also selling the iPhone 5 in over 100 countries. And then you have the possible release of the iPad 4 in March ... There are still plenty of good solid reasons to stay with Apple.
    3 Oct 2012, 08:26 PM Reply Like
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