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Anheuser-Busch InBev (BUD +1%) plans to sell three limited-edition beers in the U.S. named for...

Anheuser-Busch InBev (BUD +1%) plans to sell three limited-edition beers in the U.S. named for the area codes from where they were brewed. The new products are part of the company's "Project Twelve" initiative and ends some of the mystery over its trademark applications for area codes and airport codes. By the looks of it, A-B plans to battle the surge of microbreweries with its own arsenal of beers with local ties.
Comments (1)
  • blueice
    , contributor
    Comments (3242) | Send Message
     
    Too late as far as I am concerned. For decades, all Budweiser ever gave us was swill and now ax us to purchase their special brew!

     

    GL, InBev, you will lose market share in the USA...
    18 Sep 2012, 01:44 PM Reply Like
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