Book lovers have worried that technology would lead to the demise of long-form reading, but...

Book lovers have worried that technology would lead to the demise of long-form reading, but research shows that owners of e-readers may be reading more than ever. A survey of owners of Amazon's (AMZN) Kindle, Apple's (AAPL) iPad and Sony's (SNE) Reader found that 40% says they now read more than they did with print books.

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Comments (2)
  • Ohrama
    , contributor
    Comments (568) | Send Message
    We need Newton caliber researchers to find that out! Of course, those who can read and love to read (unfortunately that % is going down and down. I found good % of students won't even read a text book for which they spent over 100 dollars) are going to read more given the easy access etc. Personally I keep reminding that the internet has made the playing ground level for researchers from smaller universities, developing countries etc. You don't need to be rich to subscribe for bulky, costly journals etc.
    25 Aug 2010, 10:13 AM Reply Like
  • positivethoughts
    , contributor
    Comments (2065) | Send Message
    I used to never read until the internet started to boom and more politics and business related news came to the web. I find my reading is faster and my comprehension is a bit better as well.


    Regarding Ohrama's commennts about level playing fields and developing countries, I have found that I am more interested in reading politics and business news outside of my country than inside, so any enterprise involved in the business of gathering and disseminating information has a huge potential market with electronic distribution, whereas before, an enterprise virtually owned the market it operated in, along with local competitors.
    25 Aug 2010, 11:42 AM Reply Like
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